Foresight for People and Performance

Patented prediction models and validated assessment science show where performance is heading, and what to change now.

Data Analytics Lab (DAL) is NFN's research lab for people and performance. We combine assessment data from more than 500 companies with business data, and use machine learning and generative AI to forecast how individuals, teams and organizations will perform, then turn each forecast into a concrete next step.

Assess→Analytics→Awareness→Action
HR Analytics · Business Intelligence · Assessment AI

From measurement to prediction,
bridging data and decisions

Sustainable growth depends on hiring the right people, developing them into experts and leading them well. DAL takes data from hiring, competency, leadership and culture assessments and integrates it with structured and unstructured business data: financial and management indicators, reports, surveys and free text.

On that foundation we research business performance prediction models, the reliability and validity of assessment tools, and AI-driven feedback and coaching. The results go straight into the Global Assess platform and AX consulting work.

Performance Prediction

Business performance prediction from structured and unstructured data (KR · US patents)

People Analytics

Predicting fit for hiring, selection and placement, and competency levels

Assessment Science

Scale development and validation, 360° assessment, norm scores

Assessment Intelligence

Generative AI feedback and coaching grounded in assessment data (GAX)

Latest

Recent output and news

Publications

View all
  • 2026.09

    The Strategic Importance of Team Effectiveness in the AI Era: An Integrated SER-M and Shared Mental Model Case Study of TossJournal of Mechanism Management (메커니즘 연구), 6(3)

    JOURNAL
  • 2026.08

    Vertical and Horizontal Coordinates of AI Project Management: A Two-Axis Integration of CPMAI and the PMBOK Guide (8th Edition)ProjMAN – International Conference on Project MANagement

    CONFERENCE
  • 2026.07

    Reconciling Two Time Logics: An Agile–CPMAI Integration Framework for Managing AI ProjectsPark, J., Kang, B., Syeed, M. S. I., Nyarkoh, M., Kwak, Y. H., & Park, C.ProjMAN 2026 – International Conference on Project MANagement · to appear in Procedia Computer ScienceFrames the clash between Agile and AI work as a dual-timeline problem and proposes a framework in which CPMAI phases form the strategic backbone and Agile sprints the execution rhythm, linked by phase gates and a two-tier Definition of Done. The evaluation instrument was pre-tested with an LLM-simulated Delphi.Paper (PDF) ↗Data & replication (GitHub) ↗

    CONFERENCE
  • 2026.06

    Asymmetric Competitive Advantage Strategy of Financial Underdog TOSS: Case Study Based on SER-M Management Strategy ModelJournal of Mechanism Management (메커니즘 연구), 6(2)

    JOURNAL
Research Impact

How the research reaches the field

DAL's work feeds academic output, enterprise decisions and features of the assessment platform.

500+Companies contributing assessment data
200K+Cumulative assessment users
100KLargest single project (30 affiliates · 200 entities · 15 languages)
1,000+Items in the assessment data archive

Academic Impact

  • I/O psychology scale development
  • HR analytics · people science
  • AI × project management

Industry Applications

  • Hiring, promotion & placement decisions
  • Leadership & culture assessment consulting
  • Tailored AX strategy

Platform & Product

  • Global Assess assessment SaaS
  • Automated results reporting
  • GAX AI feedback & coaching
Research & Project Partners
Hyundai Motor GroupHyundai MobisHyundai CapitalShinsegae GroupHanwha GroupHL GroupLG ChemLG Energy SolutionGS CaltexSK hynixSmilegateWoowa BrothersKakao PayKyobo LifeKHNPKEPCO KPSKTSNU EPM
Caricature of Byung Jun Kang
Byung Jun KangLab Director · CEO, NFN
Lab Director

Research that starts in the field

Leads NFN, a Business Intelligence Platform (BIP) company that runs an online SaaS platform. Through management consulting, NFN helps organizations see where they need to go (Awareness), builds standards they can measure (Assess), draws insight through analysis (Analytics) and supports them in putting it into practice (Action).

8Papers
2Patents
22Enterprise projects
3Books

Joint research & analytics collaboration

We design predictive analytics that link assessment and business data, co-develop assessment tools and scope AX consulting projects together. now@nfn.co.kr

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